Stenson Dropped By Long Term Sponsor After LIV Golf Move
The former World No.2 is dealt a blow after his decision to sign up for the Saudi-backed Series
Henrik Stenson’s decision to sign up for the LIV Golf Invitational Series saw him stripped of the Ryder Cup captaincy, and that’s not the only thing he has lost as a result of the decision, with the Swede parting company with one of his main sponsors.
Video: What Is LIV Golf?
Earlier this week, Stenson was confirmed as one of three new signings to the Saudi-backed Series, alongside Jason Kokrak and Charles Howell III. In light of that decision, insurance and financial services company Mutual of Omaha have confirmed that they have agreed to part company with the 46-year-old. According to ESPN, a spokesperson for the company said they have "mutually agreed to end their sponsorship deal, effective immediately." As a result, Stenson's cap will no longer feature the company's logo – an arrangement that has been in place since they linked up almost seven years ago.
While the decision will come as a blow to Stenson, it is unlikely to hurt him too much financially. The 2016 Open Champion is reportedly being paid $40m to join the Series, while there is prize money of $25m on offer in each of this year's five remaining regular tournaments. The season-ending finale, meanwhile, has a a staggering $50m purse.
Stenson isn't the only player to lose a sponsorship deal in the immediate aftermath of signing up to the Series this week. Kokrak has also lost one of his sponsorship deals, with law firm Cozen O'Connor opting to end their arrangement with him. Last month, it was revealed that two players from the first intake, Dustin Johnson and Graeme McDowell, had been dropped by RBC while another pair, Lee Westwood and Louis Oosthuizen, lost their deals with UPS.
The Series has proved controversial since its inception, with many suggesting the Saudis are backing it to sportswash the country's human rights record.
Get the Golf Monthly Newsletter
Subscribe to the Golf Monthly newsletter to stay up to date with all the latest tour news, equipment news, reviews, head-to-heads and buyer’s guides from our team of experienced experts.
Mike has over 25 years of experience in journalism, including writing on a range of sports throughout that time, such as golf, football and cricket. Now a freelance staff writer for Golf Monthly, he is dedicated to covering the game's most newsworthy stories.
He has written hundreds of articles on the game, from features offering insights into how members of the public can play some of the world's most revered courses, to breaking news stories affecting everything from the PGA Tour and LIV Golf to developmental Tours and the amateur game.
Mike grew up in East Yorkshire and began his career in journalism in 1997. He then moved to London in 2003 as his career flourished, and nowadays resides in New Brunswick, Canada, where he and his wife raise their young family less than a mile from his local course.
Kevin Cook’s acclaimed 2007 biography, Tommy’s Honour, about golf’s founding father and son, remains one of his all-time favourite sports books.
-
DP World Tour Championship Leaderboard: Rory McIlroy Fighting Hard For Double Victory In Dubai
The World No.3 is working towards a sixth Race To Dubai title - capped off by a possible third DP World Tour Championship at Jumeirah Golf Estates' Earth Course
By Jonny Leighfield Last updated
-
Curt Byrum Facts: 15 Things To Know About The Broadcaster
Curt Bryrum went from PGA Tour-winning pro to a career in broadcasting - here are 15 things to know about the American
By Mike Hall Published
-
'You Just Need To Treat Everyone The Same' - Henrik Stenson Calls For Consistency Over LIV Golf Fines
The Swede is frustrated with what he suggested have been inconsistent punishments by the DP World Tour in regard to LIV golfers since 2022
By Jonny Leighfield Last updated
-
LIV Golfer Lee Westwood Set For Over-50s Debut At US Senior Open
The LIV golfer - who turned 51 in April - is set to tee it up at the US Senior Open this week in what will be his first Major appearance in the over-50s category
By Jonny Leighfield Published
-
‘The R&A Won't Put Their Foot Down' - Lee Westwood Reveals Eye-Watering DP World Tour Fine And Why He Can't Play Senior Open
The former World No.1 says the only senior Major he cannot play is The Senior Open Championship due to outstanding fines owed to the European Tour
By Jonny Leighfield Published
-
Henrik Stenson 'A Little Bit Baffled' At Majors' Stance On LIV Golfers
The Swede was speaking exclusively to Golf Monthly about Major exemption rules and why he believes they should be slightly altered given the current landscape in men's pro golf
By Jonny Leighfield Published
-
LIV Golf's Henrik Stenson Wins Car For A Fan At Port Adelaide Aussie Rules Match
The Majesticks GC co-captain completed a golfing challenge during Port Adelaide's home game against St Kilda
By Jonny Leighfield Published
-
Paulina Gretzky Reveals Death Threats And Other 'Awful, Awful, Awful Things' After Dustin Johnson's LIV Golf Move
The daughter of NHL legend Wayne Gretzky shared some personal stories from around the time of her husband's switch from the PGA Tour to LIV Golf on Full Swing Season 2
By Jonny Leighfield Last updated
-
How To Watch LIV Golf Chicago: Live Stream The Action
Follow a LIV Golf Chicago Live Stream to see all the action. Sebastián Muñoz goes into the final round three shots clear
By Roderick Easdale Last updated
-
How To Watch LIV Golf Bedminster: Live Stream The Action
Cameron Smith takes a one-shot lead into the final round. Follow a LIV Golf Bedminster Live Stream to see all the action
By Roderick Easdale Last updated