Golf Care unveils viral videos
Golf Care, the UK's largest specialist golf insurer, has released the first video in a five-part series featuring former Ryder Cup captain Bernard Gallacher
Golf Care, the UK's largest specialist golf insurer, has released the first video of its five-part mini-series 'Gallacher's Golf Gaffs', featuring three-time Ryder Cup captain Bernard Gallacher.
The first creative viral video of the series - aiming to provide a light-hearted insight into the world of golf insurance - is named 'Missile Madness', and features two golfers being relentlessly struck by golf balls while Gallacher is interviewed.
The remaining videos - titled 'One-Shot Wonder', 'Golf Bag Buddy', 'Car Park Capers' and 'Talking Balls' - will be unveiled over the coming five weeks.
The videos, themed to highlight the upsides of golf insurance and the dangers that exist on and off the golf course, will initially be sent to Golf Care's extensive membership database before being released on YouTube.
Golf Care recently announced it was on track for a second consecutive record-breaking year, with the month of June seeing an unprecedented number of policy sales.
"We're hoping to demonstrate the lighter side of golf insurance without diluting the main message," said John Woosey, Golf Care's Managing Director.
"Following the TV campaign on Sky Sports this year, Golf Care has a great presence across all the main media platforms.
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Naturally, that will really help promote the brand, but also the affordability and ease of being appropriately insured."
Golf Care policies are available in-store at American Golf and Direct Golf UK, as well as online at www.golfcare.co.uk.
From just £22.99, all golfers can be instantly covered before their next round of golf, including personal liability up to £5,000,000 and personal accident up to £50,000.
Golf care also offers equipment cover against theft, loss and damage, with 24-hour and worldwide cover options also available.
See www.golfcare.co.uk for more information on all available policies.
Nick Bonfield joined Golf Monthly in 2012 after graduating from Exeter University and earning an NCTJ-accredited journalism diploma from News Associates in Wimbledon. He is responsible for managing production of the magazine, sub-editing, writing, commissioning and coordinating all features across print and online. Most of his online work is opinion-based and typically centres around the Majors and significant events in the global golfing calendar. Nick has been an avid golf fan since the age of ten and became obsessed with the professional game after watching Mike Weir and Shaun Micheel win The Masters and PGA Championship respectively in 2003. In his time with Golf Monthly, he's interviewed the likes of Rory McIlroy, Justin Rose, Jose Maria Olazabal, Henrik Stenson, Padraig Harrington, Lee Westwood and Billy Horschel and has ghost-written columns for Westwood, Wayne Riley, Matthew Southgate, Chris Wood and Eddie Pepperell. Nick is a 12-handicap golfer and his favourite courses include Old Head, Sunningdale New, Penha Longha, Valderrama and Bearwood Lakes. If you have a feature pitch for Nick, please email nick.bonfield@futurenet.com with 'Pitch' in the subject line. Nick is currently playing: Driver: TaylorMade M1 Fairway wood: TaylorMade RBZ Stage 2 Hybrid: Ping Crossover Irons (4-9): Nike Vapor Speed Wedges: Cleveland CBX Full Face, 56˚, Titleist Vokey SM4, 60˚ Putter: testing in progress! Ball: TaylorMade TP5x
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