Bushnell signs Lee Westwood
Bushnell Outdoor Products has revealed a two-year sponsorship agreement with current world number four Lee Westwood
Bushnell Outdoor Products, maker of the number one laser rangefinder on the PGA Tour, has announced the signing of former world number one Lee Westwood on a two-year sponsorship agreement.
Westwood, arguably the best ball striker of the modem era, will promote the full range of Bushnell Golf products in print and broadcast advertising all over the world.
"Bushnell is delighted to welcome Lee Westwood as part of the Bushnell team," said Guilhem Pezet, Bushnell's Sports Marketing Manager.
"Lee brings an invaluable amount of golf knowledge to Bushnell and will help us improve our offering even further."
As well as using Bushnell laser rangefinders during tournament practice rounds, Westwood will represent the brand in a range of marketing, advertising and promotional campaigns.
"I'm very happy to join Bushnell, especially as their products have always been such an important part of my game," said Westwood.
"I rely on them to give me accurate yardages and Bushnell is what I trust in week after week on the tour.
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"In my opinion, no other distance technology comes close," he added.
Bushnell, the number one choice of professional golfers, possesses a full range of laser and GPS rangefinders, helping players to improve their performance by eliminating doubt and guesswork.
For more than a decade, Bushnell lasers have been the overwhelming rangefinder of choice on tour. According to the Darrell Survey report taken at The Players Championship, 91% of players and their caddies reported using Bushnell laser rangefinders.
For more information on Bushnell's extensive family of rangefinders, visit www.bushnellgolf.eu.
Nick Bonfield joined Golf Monthly in 2012 after graduating from Exeter University and earning an NCTJ-accredited journalism diploma from News Associates in Wimbledon. He is responsible for managing production of the magazine, sub-editing, writing, commissioning and coordinating all features across print and online. Most of his online work is opinion-based and typically centres around the Majors and significant events in the global golfing calendar. Nick has been an avid golf fan since the age of ten and became obsessed with the professional game after watching Mike Weir and Shaun Micheel win The Masters and PGA Championship respectively in 2003. In his time with Golf Monthly, he's interviewed the likes of Rory McIlroy, Justin Rose, Jose Maria Olazabal, Henrik Stenson, Padraig Harrington, Lee Westwood and Billy Horschel and has ghost-written columns for Westwood, Wayne Riley, Matthew Southgate, Chris Wood and Eddie Pepperell. Nick is a 12-handicap golfer and his favourite courses include Old Head, Sunningdale New, Penha Longha, Valderrama and Bearwood Lakes. If you have a feature pitch for Nick, please email nick.bonfield@futurenet.com with 'Pitch' in the subject line. Nick is currently playing: Driver: TaylorMade M1 Fairway wood: TaylorMade RBZ Stage 2 Hybrid: Ping Crossover Irons (4-9): Nike Vapor Speed Wedges: Cleveland CBX Full Face, 56˚, Titleist Vokey SM4, 60˚ Putter: testing in progress! Ball: TaylorMade TP5x
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