FootJoy launches Spring/Summer 2013 Apparel Collection
FootJoy, the number one shoe and glove in golf, has unveiled its highly anticipated Spring/Summer 2013 Performance Apparel Collection
FootJoy has announced the launch of its Spring/Summer 2013 Performance Apparel Collection, which follows on from the brand's highly acclaimed apparel debut in 2012.
FootJoy - the number one shoe and glove in golf - intends to grow its apparel market share, and looks poised to do so with a brilliant new range that combines comfort, style and performance.
A wide range of patterns and designs have been combined with a fresh, modern colour palette to create a series of stylish, elegant and fashionable outfits comprised of high-tech performance fabrics.
The SS13 line - which will be available from March 2013 - ranges from polo-shirts and trousers to jumpers and pullovers, and comes in four distinctive colour schemes: Discovery (Navy, Kelly Green, Pink and White), Cove (Black, Steel Blue, Khaki and Cream), Horizon (Periwinkle, Peach, Stone and White) and Harbour (Cobalt, Flame, Spa Blue and White).
"We've talked to golfers and our trade partners, who enthusiastically support the plans and offerings; the response to the Performance Apparel Collection from retailers has been nothing short of incredible," said Russell Lawes, FootJoy's European Marketing Manager.
"We are confident that we will receive a positive response from golfers across the country towards this fresh and contemporary range.
"This season represents an important step forward in FootJoy's mission to enhance the enjoyment of the game from golfers of all ages and abilities." Ryder Cup players Steve Stricker and Jason Dufner and 2003 Open Champion Ben Curtis are among the top-quality professionals who wear FJ Performance Apparel.
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The men's complete seasonal collection - available in a selection of colour stories and fashionable patterns - will be accompanied by a narrower line of women's apparel. The SS13 Collection, FootJoy's best ever apparel line, goes on sale at the beginning of March.
Nick Bonfield joined Golf Monthly in 2012 after graduating from Exeter University and earning an NCTJ-accredited journalism diploma from News Associates in Wimbledon. He is responsible for managing production of the magazine, sub-editing, writing, commissioning and coordinating all features across print and online. Most of his online work is opinion-based and typically centres around the Majors and significant events in the global golfing calendar. Nick has been an avid golf fan since the age of ten and became obsessed with the professional game after watching Mike Weir and Shaun Micheel win The Masters and PGA Championship respectively in 2003. In his time with Golf Monthly, he's interviewed the likes of Rory McIlroy, Justin Rose, Jose Maria Olazabal, Henrik Stenson, Padraig Harrington, Lee Westwood and Billy Horschel and has ghost-written columns for Westwood, Wayne Riley, Matthew Southgate, Chris Wood and Eddie Pepperell. Nick is a 12-handicap golfer and his favourite courses include Old Head, Sunningdale New, Penha Longha, Valderrama and Bearwood Lakes. If you have a feature pitch for Nick, please email nick.bonfield@futurenet.com with 'Pitch' in the subject line. Nick is currently playing: Driver: TaylorMade M1 Fairway wood: TaylorMade RBZ Stage 2 Hybrid: Ping Crossover Irons (4-9): Nike Vapor Speed Wedges: Cleveland CBX Full Face, 56˚, Titleist Vokey SM4, 60˚ Putter: testing in progress! Ball: TaylorMade TP5x
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