Callaway introduces Speed Regime golf balls
Callaway Golf has revamped its golf ball line-up with the addition of three Speed Regime Golf Ball models
Callaway Golf has revamped its golf ball line-up with the addition of three Speed Regime Golf Ball models.
The new tour-level line is specifically engineered to match golfers' idiosyncratic swing speeds to increase distance and spin.
The three Speed Regime golf balls - the SR1, SR2 and SR3 - create optimum spin separation for longer drives whilst maintaining feel around the greens.
Callaway have engineered the three golf-ball lines to match three common swing-speed categories: 90mph and below (SR1), 90-105mph (SR2) and 105mph and above (SR3).
This distinct separation is designed to give golfers the opportunity to custom fit the Speed Regime ball best suited to their games.
The new balls feature a proprietary soft cover and a trademark HEX pattern, designed to optimise aerodynamics and produce a more penetrative ball flight.
"If you're not playing a tour ball that's been engineered and fitted to your swing speed, you are giving up significant performance," said Dave Bartels, Callaway's Senior Director of Golf Ball Research and Development.
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"By individualising the performance of golf balls, meeting the specific requirements of different types of golfer, Speed Regime offers total performance to help lower scores."
SR1 is a four-piece golf ball, while SR2 and SR3 are five-piece balls with a thin outer mantle to reduce driver spin.
A soft inner core reduces driver spin across the line for improved distance, while a firm outer core helps generate increased spin from short irons and wedges.
"Whilst the Speed Regime concept seems simplistic in nature, our R&D team have worked tirelessly to produce a range of golf balls that will truly benefit all amateur and professional golfers," added Neil Howie, President and Managing Director or Callaway EMEA.
"Callaway has been built on the premise of creating products that enhance the enjoyment of golfers' games and the SR golf balls will do exactly that."
Callaway's Speed Regime balls will be available from January 31 with a RRP of £39.99 per dozen.
Nick Bonfield joined Golf Monthly in 2012 after graduating from Exeter University and earning an NCTJ-accredited journalism diploma from News Associates in Wimbledon. He is responsible for managing production of the magazine, sub-editing, writing, commissioning and coordinating all features across print and online. Most of his online work is opinion-based and typically centres around the Majors and significant events in the global golfing calendar. Nick has been an avid golf fan since the age of ten and became obsessed with the professional game after watching Mike Weir and Shaun Micheel win The Masters and PGA Championship respectively in 2003. In his time with Golf Monthly, he's interviewed the likes of Rory McIlroy, Justin Rose, Jose Maria Olazabal, Henrik Stenson, Padraig Harrington, Lee Westwood and Billy Horschel and has ghost-written columns for Westwood, Wayne Riley, Matthew Southgate, Chris Wood and Eddie Pepperell. Nick is a 12-handicap golfer and his favourite courses include Old Head, Sunningdale New, Penha Longha, Valderrama and Bearwood Lakes. If you have a feature pitch for Nick, please email nick.bonfield@futurenet.com with 'Pitch' in the subject line. Nick is currently playing: Driver: TaylorMade M1 Fairway wood: TaylorMade RBZ Stage 2 Hybrid: Ping Crossover Irons (4-9): Nike Vapor Speed Wedges: Cleveland CBX Full Face, 56˚, Titleist Vokey SM4, 60˚ Putter: testing in progress! Ball: TaylorMade TP5x
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