Golfers looking for a premium, high-performing set of irons now need to consider renowned brand Bettinardi when making their choice.
Bettinardi was founded in 1998 by master craftsman and designer Robert Bettinardi who had pioneered the process of milling putters from single blocks of steel and prior to founding Bettinardi had produced putters for some of the biggest names in the equipment market.
Fast forward a quarter of a century, and the Bettinardi brand is no longer associated with just the best putters in the game, but also wedges and irons.
The new MB and CB irons are Bettinardi's first entry into the market, and they're a 'co-forged' construction with technologies to set them apart from other brands.
The irons are made from 1025 Carbon Steel and feature high-density Tungsten and Military-Grade CMC (Ceramic Matrix Composite) to create exceptional feel and responsive feedback.
Each iron in the MB and CB range has been individually crafted with both custom Tungsten and CMC placing and weight inside the heads to ensure a precise Centre of Gravity.
It's called a 'progressive' COG, which helps the longer irons launch higher and the short irons to control backspin better. The engineering helps for a tighter dispersion and consistent gapping through the iron set, ultimately leading to more greens in regulation and lower scores.
How each Bettinardi iron is individually engineered for performance
The stunning MB irons feature a thinner and more Tour-inspired head shape that has been sculpted with a minimal and classy aesthetic. The sole of each individual iron has been shaped to optimize bounce and ensure prime turf interaction for effective energy transfer from club to ball.
Review: Bettinardi MB Irons
You'll get an exquisite feel on strikes and uncompromised control, whether it's for hitting fades and draws or high and low shots. Good ball strikers can have the peace of mind that the MBs will deliver exactly what they're looking for to attack pins with confidence.
The CB irons combine modern engineering with a classic design to blend a traditional forged feel with innovative technology. They keep a similar clean aesthetic to the MB while offering a more confidence-inspiring look at address. They strike a perfect balance of distance and forgiveness.
Review: Bettinardi CB Irons
The CB irons feature an optimal progressive cavity and perimeter weighting for maximum MOI.
The Bettinardi MB and CB irons come from 4-PW and start at £1,750. Stock has landed in the UK and Ireland and custom fittings are now available in a plethora of different shaft and grip offerings.
Custom fits are currently available at select locations with more being added weekly:
Bettinardi BB and Inovai series putters
As well as the new MB and CB irons, Bettinardi's new BB and INOVAI series putters are also some of the best you can buy, with the brand continuing its heritage of making some of the highest quality and technologically advanced flat sticks.
Each range features technologies exclusive to Bettinardi and have been inspired by the brand's tour players.
BB Putters
The BB series of putters are a dream for golfers who love the look and feel of a blade or mini mallet.
They are milled from a one-piece 303 Stainless Steel block, which is a more durable, responsive and solid-feeling metal that is preferred by Bettinardi's Tour staffers.
They also come with Bettinardi’s innovative Perpetual Flymill Face Milling technology that has been enhanced by sonic precision. This process helps to provide a consistent roll on putts, ensuring that they start true and on target each time. You'll also hear a distinctive tone when striking your putts, providing instant feedback.
The BB range has seen its bumpers and shoulders reshaped for a more unified weight distribution and an enhanced Centre of Gravity.
And each BB putter is finished with a deep, luxurious black hue of Black Pearl PVD that not only looks striking and sophisticated but is also highly resistant to wear, scratches, and corrosion, meaning they're made to last.
On top of this, each model is fitted with a Black PVD Tour Grade shaft and custom electric blue Lamkin Grip, and comes with a dual-constructed leather and carbon fiber BB Series magnetic headcover.
Review: Bettinardi BB1 Putter
INOVAI Putters
The INOVAI range is designed for golfers looking for more forgiveness on their putts who like the look and feel of a mallet.
The range is packed with technology, featuring a high MOI (Moment of Intertia) to be more resistant to twisting and turning on off-centre strikes.
The INOVAI range is a two-part design where each putter consists of a 303 Stainless Steel face piece and a 6061 Military-Grade Aluminum back. This combination of premium metals balances each INOVAI model while the golfer experiences ultimate feel and control.
Developed in conjunction with the top players in the world, Bettinardi’s proprietary Roll Control face milling promotes forward roll at impact to get the ball into a true roll faster while reducing skid or sidespin. This is particularly noticeable on longer putts, where it will help with a more consistent distance control.
The premium look sees a new Midnight Armor finish on the face piece and a Titan Gray finish on the back, to provide golfers with a glare-resistant view at address with white paint fill accents and triple sightlines.
Review: Bettinardi INOVAI 6.5 Putter
There are plenty of different head shapes available in both the BB and INOVAI ranges to suit every golfer's needs.
For more, visit the Bettinardi website.
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